| Bucket | Monthly Spend | Tool / Tactic |
|---|---|---|
| Outbound stack | $158 | Apollo Basic ($59) + Smartlead Basic ($39) + Clay + 4× Litemail pre-warmed inboxes ($20) + 4 sending domains ($40 amortized) |
| LinkedIn Thought Leader Ads | $300 | Boost Shilika's top 4 organic posts/month at ~$10/day each for 7-day windows |