20 Content Storylines: Personal Brand

October 13, 2026 · @Rahil Jain

How to use this

16 top of funnel videos build trust. 4 bottom of funnel videos turn that trust into AI SEO leads. Each video is 30 to 60 seconds, made for Reels, Shorts and LinkedIn.

• Posting rhythm: 4 posts a week. Every 5th post is a bottom of funnel one (BOFU 1 after TOFU 4, and so on).
• One CTA everywhere: "DM me AI SEO" or "Comment PAGES". Use the same keyword so you can track leads.
• Format per storyline: Hook (first 2 seconds), Script, Caption, Editing notes.
• Fill the brackets: swap [client type], [number] and similar with real numbers before you shoot. Only use client results you can prove.

Top of funnel (16)

TOFU 1. Your competitor just hired an AI employee

Hook: "Your competitor hired someone last month. They work 24/7 and cost less than your chai budget."

Script: Your competitor hired someone last month. They work 24/7. They never take leave. And they cost less than your team's chai budget. It's an AI agent. It writes their pages. Answers their leads. Follows up at 2 AM. I'm not saying AI replaces people. I'm saying people using AI are replacing people who don't. The gap between these two businesses is growing every single week. So the question isn't "should I use AI?" It's "how far behind am I already?" Follow for more on how AI is changing business.

Caption: The quietest hire in your industry is already working for your competitor. Are you next or are you behind? #AIforBusiness #Founders #AIAgents

Editing notes:

• Open on a tight face shot, slight push in on "AI agent".
• B-roll: laptop screen with a clock showing 2:00 AM, a chat window auto replying.
• Text pop on "less than your chai budget" with a chai cup emoji sticker.
• Hard cut, no music for 1 sec before "how far behind am I already?"

TOFU 2. The 9 to 5 math nobody does