ICP definition (from Marketing Strategy May 2026)

Tier-A (main target): Web3 startups, $10–15M Series A closed in last 6 months, HQ/team in Singapore, Dubai, Seoul, HK, Bangkok, US crypto hubs, UAE. Preparing TGE, mainnet, or exchange listing in next 90 days.

Tier-B (sign 1 in 5): AI startups (Seed >$8M or Series A) — agentic products, AI×crypto, AI infra; especially non-US founders facing US/UK media barriers.

Tier-C (refer out): Pre-seed, NFT collections, meme coins.

Apollo search parameters (daily task uses these)

• Endpoint: POST /mixed_people/api_search
• Titles: Founder, Co-Founder, CEO, CMO, Head of Marketing, Head of Growth, Head of Communications, VP Marketing
• Org keywords: web3, blockchain, crypto, artificial intelligence
• Size: 11–100 employees
• Locations (rotate daily): Singapore → UAE → Hong Kong → South Korea → US → UK
• Email status: verified only · Label on save: Value-First Outreach Jul 2026

Enrollment log

Jul 19, 2026 (PM) — 20 enrolled (batch 2, search page 2)

Henson Orser (Soter Insure), Marek Krizka (Sparring), Ed Moss (DeSo Blockchain), Michael Maloney (Incyt), Ankitt Gaur (OrbitX), Griffin Dunaif (Halliday), Joseph Ziolkowski (Relm Insurance), Jonathan Crowe (Juice), Anil Lulla (Delphi Digital), Erman Tjiputra (AIOZ Network), Zeth Couceiro (Plexus), Octavio Gallego (GIE Crypto), Catie Romero-Finger (BABs), Stacy Quackenbush (Hive3), Shaun Potts (Plexus), Anbu Kannappan (Byzanlink), Arthur Sabintsev (Grove), Raj Sharma (Ravant Media), Karina Alikina (SLISE), Kate Laurence (Bloccelerate VC). Sequence total: 45.

Jul 19, 2026 — 25 enrolled (first batch)

1 existing verified contact (Jonny Hittman, Transmit) + 24 newly sourced, incl.: Anthony G. (Blockchain 121), Alex Hochberger (Web3 Enabler), Cheol-Min Pyo (Changer), Craig Oliver (Spectrum Search), Stephen Yang (Web3 Capital), Alex Dulub (Web3 Antivirus), Karnika Yashwant (KEY Difference), Sharon Yip (Chainwise CPA), Syed Abbas (2Cimple), Kuberan Marimuthu (Cypher), John Sarson (Sarson Funds), Nilesh Lalwani (bion), Vicky Hissaria (Endless Domains), Justin Vogel (Safary), Patrick Kim (SonarX), Namwoong Kim (Four Pillars), Chen Wu (EX.IO), Dan Jones (Calyptus), Firas Isa (Crypto Dispensers), Phil Hedayatnia (Airfoil), Junwoo Kim (Xangle.io), Anton Svetlov (Geex Arts), Einaras Gravrock (CUBE AI), Ji Hun (Crypto Council for Innovation)

Sourcing improvements to explore

• Funding-signal filters (companies with raises in last 6 months) — highest-intent segment
• Job-postings signal (hiring marketing/comms = PR budget exists) via apollo_organizations_job_postings
• Website visitor companies label (already in Apollo, currently 0 cached)