Operator: Claude Code (Cowork, scheduled)

Window: Monday 25 May 2026 — Day 7, official start of Week 2 of the 90-day plan.

Mode: Local code writes only. Push is manual (per task instructions). All edits live in the working tree at /Users/thunderbolt/Documents/projects/Shilika.

TL;DR

Run 15 shipped the Token Launch PR & TGE Communications service page at /services/token-launch-pr — closing Plan task 3.5 (GTM and TGE Comms standalone page), the highest-leverage remaining Week 3 IA rebuild item per Run 14's Day 7 queue. The working tree is now at 23 indexable URLs (up from 22 after Run 14). Homepage dateModified bumped to 2026-05-25.

This page directly hits the ICP named in the task brief: funded Web3 startups who don't have any Google presence and recently funded Web3 and AI startups. Pre-TGE is the exact buyer moment those founders are in.

  1. /services/token-launch-pr (NEW · 43,878 bytes) — full standalone service page with Service + BreadcrumbList + FAQPage schema graph. Front-loaded direct-answer box, 10 H2 sections, 3-model engagement pricing table (Pre-TGE retainer $6K-$14K/mo, TGE launch sprint $20K-$60K, Full launch + 90-day tail $45K-$120K), 5-phase "how a token launch actually unfolds" sequence (positioning → pipeline → pre-launch build → launch day → 90-day compounding), 3 named-proof case-study mini-teardowns (RARI / MANTRA / Bullieverse), dedicated compliance-aware section (no price talk, no projections, no investment framing), 6-question FAQ block, author byline, related-reading grid, CTA.
  2. Homepage wired — service block 05 (formerly anchor-only <article class="service" data-svc="05"> titled "GTM for Early-Stage Web3") converted to a service-link card titled Token Launch PR & TGE Comms, pointing at /services/token-launch-pr, matching the pattern of blocks 01/06/07/08. JSON-LD hasOfferCatalog entry upgraded from a basic Offer to a full Offer with url + Service @id + url resolving to the new page's #service node, and a refreshed description naming all five workstreams. dateModified bumped 2026-05-24 → 2026-05-25.
  3. Index surfaces wired — sitemap.xml extended to 23 URLs (priority 0.95, lastmod 2026-05-25); homepage lastmod bumped to 2026-05-25; web3-pr-campaigns lastmod bumped to 2026-05-25 (related-reading grid updated to surface the new TGE page first); llms.txt extended with a Token Launch PR entry directly after the Web3 PR Campaigns flagship entry; Last updated bumped 2026-05-24 → 2026-05-25.
  4. Internal-link graph — the new page receives 5 inbound links on day one (homepage service block 05 + related-reading on /services/web3-pr-campaigns + related-reading on /services/ai-startup-pr + adjacent-playbooks on /work/rari-chain + adjacent-playbooks on /work/mantra-chain + adjacent-playbooks on /work/bullieverse), comfortably exceeding the cross-cutting ≥3-within-14-days target. The page links out to /services/web3-pr-campaigns, /work/rari-chain, /work/mantra-chain, /work/bullieverse, /article-4, and /about.

Why /services/token-launch-pr, why today

Run 14's Day 7 queue (D7.5) explicitly named this as the next-highest-leverage remaining service page because:

  1. It hits the pre-TGE buyer moment — the highest-budget, highest-urgency comms moment in a Web3 founder's calendar.
  2. It owns the Plan keyword token launch PR directly, and the long-tail pre token launch PR checklist.
  3. It maps to ICP #1 + ICP #2 named in the task objective — recently funded Web3 startups who don't have a Google presence, and Web3 founders running their first TGE. Pre-TGE founders are the buyer set with the most pressing PR need and the largest budget window.
  4. Strong proof is already on-site — three of the six case studies (RARI mainnet, MANTRA $11M raise, Bullieverse $4M seed) all map to TGE-adjacent moments, with deep links and short, honest mini-teardowns.

What shipped today (Run 15 — locally, ready to commit alongside Runs 5-14)

1. /services/token-launch-pr.html (NEW)